{"id":4800,"date":"2024-04-29T19:53:06","date_gmt":"2024-04-29T19:53:06","guid":{"rendered":"https:\/\/www.lreply.com\/?p=4800"},"modified":"2024-04-29T20:55:59","modified_gmt":"2024-04-29T20:55:59","slug":"microsoft-and-estee-lauder-launch-ai-innovation-lab","status":"publish","type":"post","link":"https:\/\/www.lreply.com\/de\/2024\/04\/29\/microsoft-and-estee-lauder-launch-ai-innovation-lab\/","title":{"rendered":"Microsoft und Estee Lauder starten AI Innovation Lab"},"content":{"rendered":"<p><a href=\"https:\/\/www.microsoft.com\" target=\"_blank\" rel=\"noreferrer noopener\">Microsoft<\/a> und <a href=\"https:\/\/www.esteelauder.com\/\">Estee Lauder<\/a> haben ein KI-Innovationslabor gegr\u00fcndet, um GenAI in die Sch\u00f6nheitsindustrie zu bringen. Das Labor erm\u00f6glicht es beiden Unternehmen, gemeinsam an der Entwicklung von KI-L\u00f6sungen f\u00fcr die Kosmetikmarken von Estee Lauder zu arbeiten.&nbsp;<\/p>\n\n\n\n<p>Mit Hilfe von Microsofts Azure OpenAI Service hat Estee Lauder bereits einen KI-Chatbot f\u00fcr Marketingzwecke entwickelt.&nbsp;<\/p>\n\n\n\n<p>Au\u00dferhalb des Marketings best\u00e4tigte Estee Lauder auch, dass es mit Microsoft zusammenarbeitet, um KI-Tools f\u00fcr die Produktforschung und -entwicklung zu entwickeln, die von seinen Wissenschaftlern und seinem Produktentwicklungsteam genutzt werden sollen.<\/p>\n\n\n\n<p>Mit dem KI-Innovationslabor hofft ELC, schneller auf gesellschaftliche Trends und Verbraucherw\u00fcnsche reagieren und diese umsetzen zu k\u00f6nnen sowie \u00fcber schnellere und effektivere Produktinnovationsm\u00f6glichkeiten zu verf\u00fcgen.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" width=\"660\" height=\"303\" src=\"https:\/\/www.lreply.com\/wp-content\/uploads\/2024\/04\/estee-lauder-salarko.jpg\" alt=\"\" class=\"wp-image-4804\" srcset=\"https:\/\/www.lreply.com\/wp-content\/uploads\/2024\/04\/estee-lauder-salarko.jpg 660w, https:\/\/www.lreply.com\/wp-content\/uploads\/2024\/04\/estee-lauder-salarko-300x138.jpg 300w, https:\/\/www.lreply.com\/wp-content\/uploads\/2024\/04\/estee-lauder-salarko-18x8.jpg 18w\" sizes=\"(max-width: 660px) 100vw, 660px\" \/><\/figure>\n\n\n\n<p>Der <a href=\"https:\/\/www.lreply.com\/de\/wie-es-funktioniert\/\">KI-Innovation<\/a> Das Labor umfasst eine nach innen gerichtete <a href=\"https:\/\/cloud.google.com\/use-cases\/generative-ai\">generative KI<\/a> Chatbot, um die Marketingeffektivit\u00e4t weltweit zu verbessern. Das Tool nutzt fortschrittliche KI-Technologie, um durch die ELC-Produktdatenbank zu navigieren und diese zu nutzen, damit Marken schneller lokal relevante Kampagnen starten k\u00f6nnen.<\/p>\n\n\n\n<p>\"GenAI stellt eine gro\u00dfe Chance f\u00fcr die Sch\u00f6nheitsindustrie dar - die Schaffung ansprechenderer Kundenerlebnisse, die schnellere Lieferung von Produkten an die Verbraucher, die effizientere und nachhaltigere Entwicklung neuer Produkte und vieles mehr\", sagte Shelley Bransten, Corporate VP of Global Industry Solutions bei Microsoft.<\/p>\n\n\n\n<p>\"Wir sind stolz darauf, mit The Est\u00e9e Lauder Companies zusammenzuarbeiten, um nicht nur eine Plattform f\u00fcr KI-Innovationen zu bieten, sondern auch eine intensive Partnerschaft, um diese neuen Innovationen zum Leben zu erwecken\", f\u00fcgte sie hinzu.<\/p>\n\n\n\n<p>Die im Innovation Lab enthaltenen KI-Tools werden den Forschungs- und Entwicklungsteams auch dabei helfen, Produkte schneller zu entwickeln, damit Wissenschaftler und Produktentwicklungsspezialisten schneller auf neue Produkt- und Zutatentrends reagieren k\u00f6nnen.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" width=\"660\" height=\"440\" src=\"https:\/\/www.lreply.com\/wp-content\/uploads\/2024\/04\/estee-lauder_image_660.png\" alt=\"\" class=\"wp-image-4818\" srcset=\"https:\/\/www.lreply.com\/wp-content\/uploads\/2024\/04\/estee-lauder_image_660.png 660w, https:\/\/www.lreply.com\/wp-content\/uploads\/2024\/04\/estee-lauder_image_660-300x200.png 300w, https:\/\/www.lreply.com\/wp-content\/uploads\/2024\/04\/estee-lauder_image_660-18x12.png 18w\" sizes=\"(max-width: 660px) 100vw, 660px\" \/><\/figure>\n\n\n\n<p>In einer Umfrage des Forschungs- und Analyseunternehmens GlobalData aus dem Jahr 2024 gaben 40 % der Unternehmen aus verschiedenen Branchen an, dass die KI ihren Sektor bereits erheblich ver\u00e4ndert hat.<\/p>\n\n\n\n<p>A further 13% answered that they expected AI to disrupt their sector in the next 12 months.<\/p>\n\n\n\n<p>In seiner Prognose f\u00fcr den KI-Markt 2024 geht GlobalData davon aus, dass GenAI das am schnellsten wachsende Segment der KI sein wird. Bis 2027 k\u00f6nnte der weltweite Umsatz mit GenAI 33 Mrd. USD \u00fcbersteigen, was einer j\u00e4hrlichen Wachstumsrate von 80 % gegen\u00fcber 2022 entspricht.<\/p>\n\n\n\n<p>Gespr\u00e4che mit unseren Kunden haben ergeben, dass sie von einer schnelleren Reaktion und Umsetzung auf gesellschaftliche Trends und Verbraucherw\u00fcnsche profitieren, da unsere Plattform schnelle und effektivere Produktinnovationen erm\u00f6glicht. Dar\u00fcber hinaus sparen unsere Kunden manuelle Prozesse ein, senken die Kosten und verbessern die Entscheidungsfindung bei Produktmerkmalen. Fordern Sie ein Exemplar der vollst\u00e4ndigen Studie an, um mehr \u00fcber die wichtigsten Ergebnisse, Vorteile und mehr zu erfahren.<\/p>","protected":false},"excerpt":{"rendered":"<p>Microsoft and Estee Lauder have launched an AI Innovation Lab to bring GenAI to the beauty industry.&nbsp;The lab allows both companies to work together on creating AI solutions for Estee Lauder\u2019s beauty brands.&nbsp; Using Microsoft\u2019s Azure OpenAI service, Estee Lauder [&hellip;]<\/p>","protected":false},"author":2,"featured_media":4802,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Microsoft and Estee 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